The Effect Of Visual And Verbal Sexual Content On Television Among Students Of Federal Polytechnic Nekede Owerri

Project and Seminar Material for Mass Communication

The Effect Of Visual And Verbal Sexual Content On Television Among Students Of Federal Polytechnic Nekede Owerri


Abstract


Records has shown over the years that the effective adoption has been a common phenomenon in the media industry, and several approaches have been taken by the media industry to solve this problem facing the media industry. Furthermore from the literature review completed, emphasize was an all motivational theories and techniques as regard to the study.

Then in the course of the research work, the researchers administered so many questionnaires to media industries and students. Furthermore, it is recommended that the management should have a high esteem and prospects for its employees by allowing them to participate in the media decision making, an issues concerning the overall plans, which enhance the objective of the media sector being efficiently and effectively achieved.


Table Of Content


Preliminary Page(s)

  • Title page
  • Approval page
  • Dedication
  • Acknowledgment
  • Abstract
  • Table of contents

Chapter One

1.0 Introduction

  • 1.1 Background of the study
  • 1.2 Statement of problem
  • 1.3 Purpose of study
  • 1.4 Research questions
  • 1.5 Significance of study
  • 1.6 Limitation of the study
  • 1.7 Scope of the study
  • 1.8 Methodology
  • 1.9 Definition of terms.

Chapter Two

2.0 Literature Review

  • 2.1 Attitudes
  • 2.2 Concerns about sex
  • 2.3 Age and gender
  • 2.4 Limitations of attitude surveys
  • 2.5 Learning from television
  • 2.6 Sexual content, a cause of violence on youths
  • 2.7 Content Analysis.
  • 2.8 Conclusion

Chapter Three

3.0 Research Methodology

  • 3.1 Type of research (Research Design).
  • 3.2 Population of study
  • 3.3 Sampling size
  • 3.4 Data collection instrument
  • 3.5 Method of data analysis

Chapter Four

4.0 Data Presentation and Analysis of Data

  • 4.1 Analysis of the data
  • 4.2 Question two in the questionnaire
  • 4.3 Question three in the questionnaire
  • 4.4 Question four in the questionnaire
  • 4.5 Conclusion

Chapter Five

5.0 Summary Finding, Recommendation and Conclusion

  • 5.1 Summary of Findings
  • 5.2 Recommendation
  • 5.3 Conclusion
  • Reference

Chapter One


1.0 Introduction

According to oxford advanced learner’s Dictionary of current English, the sixth edition edited by sally we Hmeler.

Effect:

A change that somebody/something causes in somebody/something else, a result: A particular look, sound or impression that somebody, such as an artist or a writes, wants to create take effect to start to produce the results that are intended, to come into use, to begin to apply.

Verbal:

Relating to words; spoken not written; a verbal agreement/warning = Verbal instructions .

Visual:

A picture, map, piece of film e.t.c. used to make an article or a tale easier to understand or more interesting, using striking visuals to get point across.

D. Taylor content analysis have repeatedly dernomstrated that sex is a common attitudes derives from sexual content on television. The possible effects of sexual content on television have received some attention in recent years, the nature and extent of such effects are still not understood.

Mixed Findings Of Past Research

There is no simply consensus on the nature or strength of the effects of viewing sexual televisions content, although a growing body of empirical research suggests that viewing sexual television content affect viewers behaviours, beliefs and attitudes.

Some research has found a correlation between viewing sexual content on television and sexual activity; preference for television content that contains high amounts of sexual content, such as soap operas and MTV, is correlated with early onset of inter course, increased sexual experience and non-intercourse sexual behaviours such as petting.
More research have apparently linked sex to media use.

People who watch more sexual content on television make elevated estimates of the real-world frequency of sexual behaviours depicted on television including extra marital affairs, sex without love, bragging about sex being parent to illegitimate children and using se for favours.

In some series of experiment, early adolescents watched either television programs containing sexual subject matter (such as Dynasty and falcon crest), non sexual television programs, or no television at all after school each day for a week, several days later those who watched sexual television content expressed greater tolerance for marital infidelity and other sexual improprieties.

Smaller dose of sexual content on television have been shown to have an impact: in one study, teenagers who watched less content on television. Perform more better than any of there peers.

Using federal polytechnic Nekede as my case study, the effect of visual and verbal sexual content on Television of our students are quite high. For example, if the total of mass communication student are 300, not les than 200 students are affected by the things they derive from sexual content on television.

This study explores the nature of the effects of sexual content on television by examining the effects of visual and verbal sexual content, as viewing sexual content on television causes a shift in sexual attitudes.


1.1 Background Of The Study

The word “verbal” can be described as communication that takes place with the use of “words” it can be further described as the interchange of thought and ideas between two or more people that are involved in communication process on Radio.

According to the English oxford advanced learners Dictionary described “Visual” as the connection with seeing or sight, that comprises of pictures, sounds, words and motion. Nonetheless, “sexual content” is connected with the physical activities of sex or pornographic action show, such as police drama.

“Television” is simple but as a process of transmitting a view of event plays. The effect of verbal and sensual sexual content on television amongst students of federal polytechnic Nekede Owerri, cannot be over emphasized because it has brought divers feelings that something is real and true. The exposure of visual and verbal sexual content on television can cause problems, for example students who are heavy viewers of television, especially on pornographic action shows, and vulgar words.

It is based on this course of study that researchers in mass communication department is carried out to investigate the effect of visual and verbal sexual content on television amongst student of federal polytechnic Nekede Owerri.


1.2 Statement Of Problem

The effect of visual and verbal sexual content on television medium amongst students of federal polytechnic Nekede, by providing useful information needed.

The goal of television content or programmes, the goal of visual and verbal sexual content in our modern society is to change attitude and ultimate behavior towards the content on television.

It is apparent that a lot of problems are facing the media industry (television) as regards to the programmes. Lack of adequate awareness is another problem militating against television viewers, preferences for certain segment. Adequate awareness is therefore necessary to reach the wide audience about the existence, feature and possible advantage of television over the existing ones.

This project is therefore carried out to investigate the effect of visual and verbal sexual content on television producer to investigate the feelings and the effect of the target audience or how they perceived visual and verbal sexual content of the media industry using mass communication students of federal polytechnic Nekede, Owerri.


1.3 Purpose Of Study

This study is specially based on the effect of visual and verbal sexual content on television amongst mass communication students in federal polytechnic Nekede Owerri. The media industry help in sending message over a long distance by television to the target audience.

Television content is to induce a change in the target audience in a specific context. The relevance of this research lives on the fact that the outcome will be on the instrumental in solving the audience problems, it will also help the media industry to know the techniques involved in visual and verbal sexual content on television and the read for effective programmes.

Finally, it would add to the existing today as a reference point to student in mass communication, carrying out this research to work on the topic.


1.4 Research Questions

  1. To what extent does television content help the media industry to persuade and influence the audience?
  2. What does television determine towards the target audience to make better reasonable choice?
  3. To what extent does the effect of visual and verbal sexual content on television perception qualify the students in federal polytechnic Nekede Owerri.
  4. To what way does the media industry search out good strategies to improve the method of television content.
  5. What is the relationship between visual and verbal sexual content in an attempt to measure the effectiveness of television content.
  6. Finally, to what can be recommended on how to investigate the effect of visual and verbal sexual content on television amongst mass communication students in federal polytechnic Nekede Owerri.

1.5 Significance Of Study

Finding of this study will go on, to improve the media industry with the increase in television programmes, both viewers will benefit from it.

The finding will help the media industry or television stations to tackle most of the constraints facing them and also known how to apply visual and verbal sexual content on television amongst students (federal polytechnic Nekede, Owerri).


1.7 Methodology

The various methods by which data are collected and analyzed in the process of carrying out this research work. By research methodology, we mean the methods and designs used by the researcher in the collection and analysis of data.


1.8 Definition Of Terms

The following words would be defined as used in the study.

Television Medium

Television medium is simple but as a process of Transmitting a views of events plays to the target audience.

Sexual Content

Sexual content is connected with the physical activities of sex or pornographic action show;

Visual

Visual is the connection with seeing or sight, that comprises of pictures, sounds, words, and motion.

Verbal

Verbal can be described as communication that takes place with the use of words.


1.6 Limitation Of The Study

The following fasters are considered to be constraint of this research work.

Media Industry:

It is apparent that a lot of problems are facing the media industry (television) as regard to their programmes.

Lack Of Adequate Awareness:

It another problem militating against television viewers, preferences for certain signet. Adequate awareness is therefore necessary to reach the wide audience about the existence, feature and possible advantage of television over the existing ones.

Beliefs And Expectations:

People who watch more sexual television content make elevated estimates of the real world frequency of sexual behaviours depicted on television, including extramarital affairs, sex without love, bragging about sex (males only), being parent to illegitimate children and using sex for favours.


1.7 Scope Of The Study

The research work is limited to sexual content on television; strategies of mass communication in federal polytechnic Nekede Owerri, the researcher will be restricted to sexual content on television amongst mass communication students in federal polytechnic Nekede Owerri.

This is because of the time lags and the cost invalided in the research coupled with the economic situation in the country.


Chapter Five


Summary Of Finding, Recommendation And Conclusion

5.1 Summary

Research have proven that the effect of visual and verbal sexual contents has more effect on the ladies than on the men. The measures and belief of the content are always playing a vital role in ladies character and attitude. Also sex and psychology investigates cognitive and behaviours where differences has been found including verbal and mathematical abilities visual processing impact of health on intelligence is a critical review.

However, the effects of sex hormones, such difference makes it almost impossible to evaluate the effects of the experiences.

Some research has found a correlation between viewing sexual content on television and sexual activity: preference for television content that contains high amounts of sexual content, such as soap operas and MTV, is correlated with early onset of intercourse, increased sexual experience, and increased sexual experiment and increased non-intercourse sexual behaviours such as petting.

Finally, more evidence is available that suggests that sexual television content, influences viewers knowledge attitudes and beliefs during viewing episodes of television shows which discuss facts about specific contraceptives methods is associated.


5.2 Recommendation

Sexual content in mass media had been around as long as mass media itself. Arizona state professor many low Galician, a researcher, author and media.

Literacy advocate says “The difference is the proliferation of it, as an example, the exploitation of Brintney spears, who is literally pulling off her clothes during her performances, has real talent lies in being on objectified image.
And it is an objectified image of extension, of over country around the world.

Parents should monitor what their wards watch on television at home, and the language they use at home.
Many do not feel comfortable addressing in classrooms, but the expression in sex is certainly one that many advertisers believe in many state health teaching stand personal beliefs, culture, media technology and other factors including health. Many will agree that message about sex found in the media certainly communicate and educate the audience.

Educators and students should receive media literacy core’s concepts as well as critical thinking questions before proceeding.

The students should wear something decer when coming to school and indecent dressing should be discouraged all over the world.


5.3 Conclusion

The relationship between adolescents television viewing and sexual adolescent sexual behavior sexual content on television is by quantifying verbal and visual references.

To mediate the effects of both visual and verbal stimulus content in advertising verbal information including intelligence, anxiety and sex. The conclusion that these individuals are believing extra visual reinforcement.

We conclude that the female verbal advantage extends into numerous tasks we will argue that the effects of sex on memory depends critically on the kinds of distinct to visual imagery, and determining the relative contribution of these.

Finally and not to be overlooked, is that visual imaging ability represents the first visually oriented individual identified in consumer research perhaps. This will speed the development of better theories of visual information processing as an obvious relevant but surprisingly, neglected aspect of consumer behavior.

The effect of visual and verbal sexual content on television have a bad effect not only on fedponek, or mass communication but also on the world at large.


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