Gold and Jewelry Business Plan in Nigeria

Gold and Jewelry Business Plan in Nigeria

Gold and Jewelry Business Plan in Nigeria


This sample Gold and Jewelry Business Plan in Nigeria can be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Note, Competitions etc. Gold and Jewelry Business Plan is a lucrative business that needs a lot of strategic Planning to start and a business coach like Dayo Adetiloye to help you start the Implementation.


Business Description of Gold and Jewelry Business Plan in Nigeria


Business: GOLD AND JEWELRY

Industry: Manufacturing and Retailing (Gold and Jewelry Business plan in Nigeria)

PATILAD WONDER is a manufacturer of unique jewelries from raw gold into many different designs in the form of earrings, pins and pendants. We specialize in the processing of raw gold into jewelries and other related products. We are set to take the jewelry making industry by storm with our very creative statement pieces. We plan to fit in accordingly into this very competitive industry. We have been able to secure a well-positioned facility at Bodiya, Ibadan, Oyo State

PATILAD WONDER was established with the aim of maximizing profit in the female fashion and beauty industry. We want to compete favorably with the foremost jewelry making companies in Nigeria which is why we have but in place a competent quality assurance team that will ensure that any product and service rendered meet and even surpass our customers’ expectations. We will work hard to ensure that Patilad Wonders’ products are not just accepted nationally in Nigeria, but also in other parts of the world. Our products and services are designing and manufacturing of all types of jewelries, training jewelers on how to become an expert, retailing of jewelries and other related products and repairs of types of jewelry. The jewelry industry is highly fragmented with thousands and thousands of artisans competing for distribution contracts and fame. Some work and distribute locally, others have national distribution systems set up. Some artists will design products for larger companies to manufacture; others will design and make the pieces themselves. PATILAD WONDERS will be focusing on two distinct groups of customers. One is the end consumer; the other is galleries, to be used as a distribution channel after manufacturing the jewelries from raw gold. We are quite aware that to be highly competitive in the jewelry making and retailing industry means that you are not only expected to be able to deliver consistent quality products, but you must be able to meet set targets. No one would want to continue to hire your services if don’t always meet up with the target date of completion of projects.

Gold is a chemical element with symbol Au {from Latin: aurum} and atomic number 79 and it’s the most valuable resource in Nigeria apart from oil and gas. Gold is a dense, soft, shiny, malleable and ductile metal. Pure gold has a bright yellow color and luster traditionally considered attractive, which it maintains without oxidizing in air or water. There are proven reserves of both alluvial and primary deposits of gold with proven reserves in the schist belt covering the western half of Nigeria. Gold is not the most valuable metal, but it is extremely valuable and probably the most sought after of all the valuable metals found on earth. At today’s market exchange value, that same cubic foot of pure gold would be worth in the neighborhood of 10 million dollars. A cubic inch of pure gold would be worth about 7 thousand dollars. So, gold is valuable, very valuable indeed; and it does not take very much of it to accumulate a considerable amount of wealth.

We will no doubt compete favorably with leading jewelry making companies in the industry both in Nigeria and on a global stage. PATILAD WONDERS is aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands within our area of operations.

The benefits of our products and services are

  • The provision of high quality valuable jewelries and other related products.
  • Unique and creative designs.
  • Excellent customer care services.
  • Fair and lowest possible prices.

Our products and services

PATILAD WONDERS was established with the aim of maximizing profit in the female fashion and beauty industry. We manufacture jewelry processed and scraped from raw gold which makes our products unique and valuable. The jewelry takes the form of pendants, earring, pins and other related products. PATILAD WONDERS made use of gold because it is an excellent conductor of heat and electricity and the yellowish metal after been processed results into a beautiful lustrous sheen. We want to compete favorably with the foremost jewelry making companies in Nigeria which is why we have but in place a competent quality assurance team that will ensure that any product and service rendered meet and even surpass our customers’ expectations. Our products and services are as below;

  • Designing of all types of accessories.
  • Training Jewelers on how to become an expert.
  • Retailing of products.
  • Repairs of types of Jewelry
  • Consultancy

Keys to Success

The keys to success for the Gold and Jewelry business include:

  • Good retail location in a high-density residential/business area.
  • High and neat processing facility.
  • Unique and creative products.
  • Access to raw materials.
  • Competitive pricing.

Objective for Gold and Jewelry Business Plan in Nigeria

The utilization of contemporary creative designs in at least 40 different galleries.

  • To increase the number of designs offered by 8% per year.
  • To satisfy our market segment that demands higher quality products and to maintain a steady growth in sales volume that will sustain the company for future years.
  • To develop a profitable/sustainable home-based company.
  • Goal for the Gold and Jewelry Business Plan in Nigeria
  • To be among the first 5 Jewelry Manufacturer in the next 10 years.

Vision for the Gold and Jewelry Business Plan in Nigeria

Our vision is to establish a standard and world class jewelry making business and a company whose services and brand will not only be accepted in Nigeria, but also in other parts of the world.


Mission for the Gold and Jewelry Business Plan in Nigeria

Our mission is to provide professional, highly creative and innovative pieces of art in jewelry form and other related products out of raw gold. We want to build a Jewelry manufacturing company that can favourably compete with other leading brands in the industry.


Management Team of the Gold and Jewelry Business Plan in Nigeria

ADETUTU Shikeolu – is highly knowledgeable in the Jewelry Making business. She has over 7 years’ experience in beads making, wire works and tiger tail works, amongst many others. He will be in-charge of day to day activities of the business.

Mr Dayo Adetiloye – (B. Agric., MBA, and PMP): He has over 15 years’ experience in business management, business start-up dynamics, financial management of business and overall business growth and development. He is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS), Pan African University (PAU). He is our business development strategist and a strategic partner.

We brought to the business:

  • Educational skill and practical experience in Gold and Jewelry
  • Capacity to consistently provide outstanding service.
  • Quality processed product and good understanding of the market trend.
  • Our staff brings operational, marketing and promotional skills to the business.

Management experience gained for the Gold and Jewelry Business Plan in Nigeria

With over 7 years’ experience in Manufacturing and Retailing Industry and numerous exposure to both the scientific and practical aspect of services, I’ve being able to master the technical requirements, financial management, staff recruitment and organization skills among other things necessary to give the industry good commendation from our clients.

My managerial skill has also helped in putting together a workforce for over 5 years, which will also help me to coordinate the team work in most aspect of the company.

I am the CEO of the company overseeing the day to day activities of the business.


Materials and Machine for Gold and Jewelry Business Plan in Nigeria

Circlip plier set, 1200 grit lap, jewelry cutting tools, kegel wheel, chikkii machine, rhodium tips, jewelry tools and polishing product, bangle expanding machine, 9 axis CNC machine for jewelry, crub chain machine, Figaro chain making machine, Long cut kanas machine, etc.


Competitor Analysis for Gold and Jewelry Business Plan in Nigeria

People buy from us because of the following reasons:

  • The provision of high quality valuable jewelries and other related products.
  • Unique and creative designs.
  • Effective customer care service.
  • Fair and best possible prices and discount offers.

Our three major competitive advantages are:

  • The provision of high quality valuable jewelries and other related products.
  • Unique and creative designs.
  • Fair and best possible prices and discount offers.

Gold and Jewelry Business Plan in Nigeria

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