Influence Of Maggi Star Kitchen Family Show In Educating Women In Lagos On Their Food Preparation

Project and Seminar Material for Mass Communication

Influence Of Maggi Star Kitchen Family Show In Educating Women In Lagos On Their Food Preparation


Abstract


Cooking is one of the human activities because man must eat and as a result of this, Maggi Star Kitchen programme is designed by a seasoning producer with the view to make its products an household ingredient while preparing foods, it also offers platform to teach women on various food preparation. It is on this background that the research investigates the Influence of Maggi Star Kitchen Family Show in educating women in Lagos on their food preparation and food menu.Therefore, one hundred (100) women both young and old were purposively selected using non-probability technique and out of 100 copies of questionnaires distributed, nine (90) copies were retrieved upon which the analysis was based. It was established that majority of the respondents admitted that Maggi Star Kitchen has enhanced their cooking and food preparation.

While many respondents submitted that they have learnt new approach to some food preparation via Maggi Star Kitchen but the major challenge facing women in Lagos in translating what they watch in Maggi Star Kitchen into their daily food preparation or menu was as a result of the level of income, hustle and bustle nature of the city, little or no access to some of ingredients used on the show within their localities etc. it was recommended that 24 hours private television station should be established to dwell only on cooking, food, menu and other related aspect alone rather than all-in- one channels we are having in Nigeria, good examples of such television station are MasalaTV, ZaiqaTV, and ZaukTV. The Hum Network Limited (HNL) just like that of Pakistan because it is a human interest show.


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