Influence Of Celebrity Endorsement On Electorates Voting Choice
Objectives of the Study
- To find out if the electorate can be influenced by celebrity political party endorsement.
- To determine the extent of celebrity influence on the choice of candidate.
- To analyze how effective is celebrity endorsement strategy is in influencing the choice of candidate.
- Can the electorate be influenced by celebrity candidate endorsement?
- To what extent can the electorate be influenced by the choice of candidate?
- How effective is celebrity endorsement strategy in influencing electorate choice of candidate?
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