The Impact Of Nigerian Video Films On Children Living In Owerri Municipal (A Case Study Of Living In Bondage)

Project and Seminar Material for Mass Communication

The Impact Of Nigerian Video Films On Children Living In Owerri Municipal (A Case Study Of Living In Bondage)


Abstract


This research work on the topic, the impact of Nigerian video films on children living in Owerri municipality, (a case study of living in bondage) has its cardinal purpose at an in-depth study of the impact of Nigerian video films on children living in Owerri municipality.

This work adopted a questionnaire as a model of data collection. The questions will be simply worded and precise for better understanding and elicit the right information from the respondents to the end. It was discovered that children are influenced by models they see on video films and tend to imitate the portrayed behavior.

It is suggested that home videos films be properly examined to ensure that offensive and negative portrayals are remove for public consumption. This is because children tend to watch and accept every phenomenon that comes within their optic angle.


Table Of Contents


Preliminary Page(s)

  • Title page
  • Certification page
  • Dedication
  • Acknowledgement
  • Abstract
  • Table of contents

Chapter One

1.0 Introduction

  • 1.1 Background of the study
  • 1.2 Statement of the problem
  • 1.3 objective/purpose of the study
  • 1.4 Significance of the study
  • 1.5 Hypothesis
  • 1.6 Delimitation/scope of the study
  • 1.7 Limitation of the study
  • 1.8 Definition of terms

Chapter Two

2.0 Literature Review

  • 2.1 The use of communication
  • 2.2 The Nigerian video and the mass audience
  • 2.3 Video films and culture (Nigeria perspective)
  • 2.4 Reinforcement theory
  • 2.5 Effects of television violence to children

Chapter Three

3.0 Research Methodology

  • 3.1 Population sample
  • 3.2 Sample and sampling techniques
  • 3.3 Research instrument
  • 3.3 Method of data collection
  • 3.5 Method of data analysis
  • 3.6 Instrument for data collection

Chapter Four

4.0 Dater presentation, Analysis and Interpretation

  • 4.1 Analysis and Interpretation of responses

Chapter Five

5.0 Summary, Conclusion and Recommendations

  • 5.1 Summary
  • 5.2 Recommendations
  • 5.3 Conclusion
  • References
  • Appendix
  • Questionnaires

Chapter One


1.0 Introduction

The mass media institution is known for the transmission of information to the members of the public.
The mass media have apparently gained an indisputable recognition by virtue of its authenticity in the process of information dissemination. The mass media also play a very important role in the transmission of attitudes, perceptions and beliefs.

The concept that the media have different effects on different type of people is relatively new. Early observers see that an absolute one on one relationship existed between what people read, heard and saw, and also what people did with that information. They also believed that the effect were the same for everyone.

Home video films which is one of the mass media and the subject of this study are the greatest potentials among other mass media is being faced with a lot of accusation of excreting an impact on the users through its productions. However, this study will dwell on the impact of Nigerian home video films on children. Nigerian video films constitute information and educative productions both for the matured minds and little children. On the Nigerian video films, we see a lot of x-rated films, pornographic and obscene matters are portrayed.

This should not be seen by children. The film commission should avert children from seeing such via censorship and the encouragement of age tagging of films.

Home video industry came into existence because of the tremendous growth of VCR (Video Recorder) sales in 1982. Like most other businesses, home video can be divided into three segments, production, distribution and retail. The production side of the industry consists of those companies that produce prerecorded cassettes. Since much of the home video market consists of movies mainly large motion picture studio also dominate the cassette businesses.

The popularity of Nigerian video production is the main theme. Nowhere else in Africa has a domestic market for audio-visual entertainment been captured so successfully. The videos are produced on several district bases and have a variety of form, styles and themes as language of expression.

The mass media message can reach the audience directly in which case; we say that there is direct exposure of mass communication one of the exposures is watching of home video films.

The Nigerian films (home video films) perform a member of function which benefits the individual as a member of a society. Basically, video production started in late 80’s out of a desperate desire by producers to remain in the motion picture business and thus was on a shore string budget.

Initially, the target audience was to be found in one room screening centers and much room halls equipped with a television set and a VHS player. The question here is children really meant to watch all the Nigerian films? What actually are the impacts?


1.1 Background Of The Study

Times are indeed changing and the images of the Nigerian children are also changing with the new dispensation. Before, the advent of video films, most Nigerians usually visit the cinema as it was the only place they could get entertainment and ease off tension.

Before the advent of the home video films, the portrayal of African culture and tradition was limited due to the influence of foreign films imported into the country. According to Jonathan Hayes (1997), the imperative need to produce feature films gave rise to an intellectual movement initiated by a handful of writers and private film and performing a graduates not only in reaction to and rejection of alien cultural domination but also reform our own cultural heritage and re-orientate our own people suffering from colonial mortality. In effect, the era of television film led to the era of video film.

The first home video “The living in Bondage” was produced in 1992, though caste with the Igbo language was a best seller. Its success illumined the reality in home videos and make people to look forward to more series the home video production children are so affected by these portrayals so that they tend to practice what they view. These leads to the accommodation of deviant behaviors among children in the society children are affected tremendously by home video giving rise to the concern over the negative impact of home video films on children.


1.2 Statement Of The Problem

The television medium makes it possible for children to watch home video films. According to George in Okonkwo (1997), television is the sources of the most brad sheared images and messages in history. It is the main stream of the common symbolic environment into which our children are born and in which we live our lives.

Children are often affected by media messages as this message can be quite effective in changing attitudes in areas where peoples existing opinions are weak. contrarily, a home video film in the lives of children have been a bone of contention as far back as Igbo and has been blamed for it’s impact in the lives of children even at tender age.

As a result of conflicting nature of the previous related researcher findings, the need to examine the impact of Nigeria video films on children arises. Alternatively, occasional orientation should be conducted on behalf of children with regards to those types of films so that they wouldn’t be copying blindly from such.


1.3 Objectives / Purpose Of The Study

The purpose and aim of every study emanates from mans natural curiosity and knowledge of knowing people, seek answers to question on everyday happening around them in order to solve problems. (D.E.J. OKONKWO) 1997.
The objectives of this study are to examine the impact of Nigerian video film on children.

  1. How Nigerian video films affect the lives of child.
  2. How home video films interest children
  3. To know the positive role that home video film play in general development of children.

1.4 Significance Of The Study

The significance of this study is to examine the impact of Nigerian films on children in Owerri Municipality. This work helps to access the impact of Nigerian films on children as pointing out it’s negative and positive impacts.
Another significance is to know if he level of immoral standards defected the film industry, affects the growing children.

Finally, to know if the level of explosive can affect the children positively or negatively. This work brings to the knowledge of Nigerians the impact of Nigerian video films on children, and also to know whether the home videos are being used for entertainment and relaxation instead of the excretion of negative impact on children.

Statistics shows that the percentage of illiteracy in the society is high. This reflects in the perfection and in the thinking of the people in the society. After watching, they tend to practice blindly, series of corruption and indiscipline depicted in the films instead of acquiring the positive portrayals in the film.

It is a good thing that the home video film producers are acting as a sword of domical on the heads of the bad people in the society. Indirectly, they are acting as press by using these films to criticize objectively the activities of bad people in the society.

The intellectual community tends to have positive thinking after watching such films. They would sit down, analyze and criticize objectively the theme of the film.


1.5 Hypothesis

This work on the impact of Nigerian video films on children living in Owerri Municipality is based on the following hypothesis.

  • H1: Nigerian video films cause premature exposure hence misconception of the world.
  • H2: Nigerian video films do not cause premature exposure hence misconception of the world.
  • H3: Nigerian children are influenced by models they see on home video films.
  • H4: Nigerian children are not influenced by models they watch on home video films.

1.6 Delimitation / Scope Of The Study

The scope of the study refers to the impact of Nigerian video films on children living in Owerri Municipality. This research work will cover two primary areas which are as follows:

  1. The Nigerian video films
  2. The impact of Nigerian video films on children.

1.7 Limitations Of The Study

The difficulty faced in the gathering of materials needed for this work was very stressful.

The issue on the importance of this work was necessary since a majority of the people were reluctant to give authentic information due to limitation and financial constraints and for easy communication, the researcher will then limit his investigation on Owerri municipality.


1.8 Definition Of Terms

1). Mass Media:

The means of communicating with a large number of people, messages produced and selected, transmitted, received and responded to by individuals.

2). Television:

Communication medium that has the unique quality of combining both audio and visual components to put across information to the members of the public.

3). Pro-Social Programmers:

Educative and socially constructive.

4). Impacts:

Effects, strong impression

5). Video:

The process of recording reproducing or broadcast film on magnetic tape, using a special camera and a television set.

6). Films:

Recorded as a set of moving pictures to be shown on television.

7). Children:

A young person from birth to the age of full physical environment.

8). Producers:

The one who produces films or programmes for human consumption.

9). Society:

Persons living in the same circle, those who take the lead in social life

10). Intellectual Community:

Group of people who live in a particular community, who are learned and are under the same law.


Chapter Five


5.0 Summary, Conclusion And Recommendation

From the beginning of my research work, the objective has been ascertain the impact of Nigerian films on children. We have now determined if actually the children are been influenced by the home video films, and also to know if actually children are been exposed to the ills of the society through home video films. Finally, appropriate suggestions and recommendations are being made on how producers could affect attitudes and establish impact on viewers of home video films.


5.1 Summary

As an entertainment medium, the home video films help people in the society to relax. Children enjoy these films because of their entertainment value. This influence that these home video affect on children is tremendous. Parents go out and leave children alone to watch these portrayals without considering the effect if would have on them.

Children enjoy actions portrayed on the screen and tend to imitate and practice them. They have no instructor to advice them on what to accept and to reject. In some families, the culture allows children to watch some home videos with parents but they later do not consider the consequences. This makes the children to “accept because daddy has accepted such portrayals.

In most cases, children tend to have a misconception of the real world since most producers “furnish and present” daily experiences via home video films that are fictitious.

Among other findings, it is concluded that the time that children spend watching home videos prevent them from contributing their time and efforts in general running of the family. They sometimes forget their class home work and often go to bed later in the night. In effect, it is conclusive to assert that the home video films affect children in small measures.


5.2 Recommendations

From the study made, I would recommend that home video films be properly examined to ensure that offensive and negative portrayals are removed for public consumption. This is because children tend to watch and accept every phenomenon that comes within their optic angle.

The issue of age should be well considered as certain films are strictly for adult viewers. The home video industry in the country, should indulge in the production of educative films for children that are devoid of every form.

On its part the government should encourage the production of films with cultural touch which will depict the culture of the society. Parents must endeavor to restrict their children to particular home video films that are meant for their good.

Finally, script writers for home video films should write stories that would benefit both adults and children which will create a peaceful co-existence between both parties.


5.3 Conclusion

Having analyzed the data collected for the study which deals on the impact of Nigerian video films on children, we conclude that home video films have the capacity of influencing it’s users with it’s productions especially on children.

As the study shows, children are influenced by the models they see on video films. Children see the models as attractive and tend to imitate the portrayed behavior.

However, the Nigerian video films like any other institution provides common set of experience for virtually all Nigerian, a common base of information ways of perceiving issues and ideas.


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