Impact Of Communication In The Management Of An Organization In Nigeria

Project and Seminar Material for Business Administration and Management BAM

Impact Of Communication In The Management Of An Organization In Nigeria (Charles)


Abstract


This study was carried out to examine the impact of communication in the management of an organization in Nigeria using Anchor Insurance, Lagos state as a case study. The study was specifically carried out to determine whether there is a significant relationship between communication and organizational management, ascertain the role communication in the effective management of an organization in Nigeria, identify the existing communication barriers in organizations in Nigeria, and ascertain how communication breakdown negatively affect the performance of organization in Nigeria. The survey design was adopted and the simple random sampling techniques were employed in this study. The population size comprise of staff of Anchor Insurance, Lagos state. In determining the sample size, the researcher conveniently selected 41 respondents and 35 were validated. Self-constructed and validated questionnaire was used for data collection. The collected and validated questionnaires were analyzed using frequency tables and mean scores. While the hypotheses were tested using Pearson correlation statistical tool, SPSS v23. The result of the findings reveals that there is a significant relationship between communication and organizational management. Furthermore, the result of the findings reveals that the role communication in the effective management of an organization in Nigeria includes: boost morale of staff, enhances conflict free community, appropriates resource distribution and task division, fosters team work and productivity, reduces crisis and industrial action, and lifts polytechnic external image. Therefore, it is recommended that managers are advised to spend much time when it is necessary in Communicating verbally to their subordinates because it enhances Proper understanding of the message. In addition, managers are encouraged to make use of feedback while communicating with their workers/subordinate. This is because feedback will help them understand whether their message has been received as intended. To mention but a few.


Table of Content


  • Title Page
  • Certification
  • Dedication
  • Acknowledgement
  • Table of Content
  • List of Tables
  • Abstract

Chapter One:

Introduction

  • 1.1 Background of the Study
  • 1.2 Statement of the Problem
  • 1.3 Objective of the Study
  • 1.4 Research Questions
  • 1.5 Research Hypothesis
  • 1.6 Significance of the Study
  • 1.7 Scope of the Study
  • 1.8 Limitation of the Study
  • 1.9 Definition of Terms
  • 1.10 Organisations of the Study

Chapter Two:

Review of Literature

  • 2.1 Conceptual Framework
  • 2.2 Theoretical Framework
  • 2.3 Empirical Review

Chapter Three:

Research Methodology

  • 3.1 Research Design
  • 3.2 Population of the Study
  • 3.3 Sample Size Determination
  • 3.4 Sample Size Selection Technique and Procedure
  • 3.5 Research Instrument and Administration
  • 3.6 Method of Data Collection
  • 3.7 Method of Data Analysis
  • 3.8 Validity of the Study
  • 3.9 Reliability of the Study
  • 3.10 Ethical Consideration

Chapter Four:

Data Presentation and Analysis

  • 4.1 Data Presentation
  • 4.2 Analysis of Data
  • 4.3 Answering Research Questions
  • 4.4 Test of Hypotheses

Chapter Five:

Summary, Conclusion and Recommendation

  • 5.1 Summary
  • 5.2 Conclusion
  • 5.3 Recommendation
  • References
  • APPENDIX
  • QUESTIONNAIRE

Chapter One


Introduction

1.1 Background to the Study

Communities within polytechnics and higher education are as diverse as the academic fields and roles available within them. Its inner workings are the result of a multifaceted design process. This indicates that the internal processes of a college or university are molded by a wide variety of logic, habits, and dynamics. Even though the external environment has its own set of difficulties, limitations, and demands, management in higher education is famously tough and complex due to a perfect storm of external forces and internal pressures inside each institution thus making use of appropriate communication channel inevitable.

Evidently, as stated by Ndubuka (2016) communication no doubt is a very vital tool in carrying out our day to day activities. Communication is the human activity that links people together and create relationship. This means that individuals relate with each other by means of communication. It is the glue that binds people together in an organization. Everyone needs communication with people around to share experience, jobs, frustration, hopes and fears from childhood. Nwachukwu (1988) in Nwokeneme (2018) contends that communication is at the root of personal administration. It is the transaction and interpretation of information for the efficient operation of an enterprise. He went further to state that effective communication requires that their climate that promote the exchange of ideas as well as one that permits every member of the organization to actualize his view without fear.

Categorically, there are many different kinds of communication, but the pronounces ones according to Nnamseh (2019) can be broken down into the following categories: intrapersonal, interpersonal, group, extrapersonal, public, traditional, cultural, international, and mass. According to (Kazimoto, 2019), many forms of communication may be employed at different junctures within university community goals for varied objectives in order to manage and resolve crises between the administration and students of educational institutions. Scholars of communication like Nwabueze (2014) and Dike (1988) cited in David (2015) agree that at any time, the dissemination of information or messages can shape or change people’s perceptions and in tertiary institution it is facilitated in large part by the use of traditional, interpersonal, and mass media (newspaper, magazine, radio, television, and the internet).

In business and industry, communication helps to orient workers to work with one another and to achieve the good goals of the organization, and it is the means by which such goals can be pursued, attained sustained and improved. It is the lubricant that keep the machinery of an organization functioning. It is the means through which roles are identified and assigned, it is the life blood of an organization. Organizational communication plays an important role in this challenge inability of a heads or managers of any organization to coordinate a perfect and smooth flow of communication interaction among employee and outside business environment may likely create and facilitate low productivity with high degree of workers boring and disarray. In recent years, communication has been tipped as a management function because of its growing importance in large organization and also because it has been realized that communication is not forced but to be learnt to enhance performance of every organization.

Clear open communication can create a sense of transparency in your organization, which builds trust between the levels of the employees, as keeping v employees in the dark can results in resentments, tension and a feeling of low job security. Strong communication can help them feel valued and trusted. Open communication can reduce feelings of uncertainty and cluelessness about the state of the company, which makes for a more-positive work environment and staff who feel secure and safe. Communication is also, essential to building relationship between staff members and between levels of employees both on a professional and social level. In an organization, one can only imagine what would happen if communication does not exist. Employees would not be able to express their ideas; as a result staff(s) will combine experience in coming up with innovative solutions. Communication will prevent employees from feeling isolated, build teamwork and creates a more collegial atmosphere in the office.When relationships are strong, employees are better able to trust one another and work together more effectively. The study will therefore examine the contributions of effective communication for enhancing the organizational performance of polytechnics.


1.2 Statement of the Problem

Despite the numerous advantages of effective communication, operation of most businesses today in Nigeria has been challenging. Although studies (George (2015), Halima & Muhammad (2015) has proved that effective communication is a key to a successful organizational management and goal realization, however, it is certain that a number of organizations in Nigeria lacks effective communication.

Bizarrely, in trying to increase performance through effective communication, barriers occur which reduces productivity. These barriers according to Feigenbaum (2022) are problems and they include: communication overloading which bogs down the entire system, lack of planning to communicate fear, failure to communication, and distrust of the communicator, mechanical inefficiency which includes lack of public facilities like telex, telephone. Where there is lack of effective communication in an organization it will lead to low level of workers commitment, workers will be lackadaisical in carrying out their various activities in doing that there won’t be much to achieve.

Conversely, it is pertinent to say also that breakdown in communication will affect the management and the performance of an organization. In view of the above, this study seek to examine the impact of communication in the management of an organization in Nigeria.


1.3 Objectives of the Study

The broad objective of this study is focused the impact of communication in the management of an organization in Nigeria. Other specific objectives includes:

  1. Determine whether there is a significant relationship between communication and organizational management
  2. Ascertain the role communication in the effective management of an organization in Nigeria.
  3. Identify the existing communication barriers in organizations in Nigeria.
  4. Ascertain how communication breakdown negatively affect the performance of organization in Nigeria.

1.4 Research Questions

The study will be guided by the following questions;

  1. Is there a significant relationship between communication and organizational management?
  2. What is the role communication in the effective management of an organization in Nigeria?
    1. Boost morale of staff
    2. Enhances conflict free community
    3. Appropriates resource distribution and task division
    4. Foosters team work and productivity
    5. Reduces crisis and industrial action
    6. Lifts polytechnic external image
  3. What are the existing communication barriers in organizations in Nigeria?
    1. Information Overload and poor channel
    2. Lack of inclusiveness especially when coming from top management to staffs
    3. Some of the memos communicated are not concise
    4. Time lag at the point of communication with limited frame for delivery
    5. Filtering and inconsiderable deadlines especially for fees payment and timetables
  4. How does communication breakdown negatively affect the performance of organization in Nigeria?
    1. Loss of morale
    2. Prolonged academic session
    3. Conflict and crisis within polytechnic community
    4. Absenteeism and Turnover

1.5 Research Hypothesis

  • Ho: There is no significant relationship between communication and organizational management.
  • Ha: There is a significant relationship between communication and organizational management.

1.6 Significance of Study

The study on the impact of communication in the management of an organisation in Nigeria will be of immense benefit to the entire Nigeria Telecommunication Ltd in the sense that it will enable the organisation to revisit and restructure their communication pattern so as to arrive at a very effective management of the organisation. The study will also enable the organisation in using a general language that everyone will understand in cases of any cultural diversity; so as to enhance effective management through good communication skills. Finally, the study will contribute to the body of existing literature and knowledge to this field of studies and basis for further research.


1.7 Scope of the Study

The scope of the study covers the flow and concept of communication system and how it has been or/and should be applied to an organisation. The study further discusses the existing communication barriers and seeks to find out how communication breakdown negatively affect the performance of organization goals and objectives. The study is however delimited to Anchor Insurance, Lagos state.


1.8 Limitation of the Study

Like in every human endeavour, the researchers encountered slight constraints while carrying out the study. Insufficient funds tend to impede the efficiency of the researcher in sourcing for the relevant materials, literature, or information and in the process of data collection (internet, questionnaire, and interview), which is why the researcher resorted to a moderate choice of sample size. More so, the researcher will simultaneously engage in this study with other academic work. As a result, the amount of time spent on research will be reduced.


1.9 Definition of Terms

Impact:

A marked effect or influence.

Communication:

The imparting or exchanging of information by speaking, writing, or using some other medium. Management The process of dealing with or controlling things or people.

Organisation:

An organized group of people with a particular purpose, such as a business or government department.


1.10 Organization of the Study

The study is categorized into five chapters. The first chapter presents the background of the study, statement of the problem, objective of the study, research questions and hypothesis, the significance of the study, scope/limitations of the study, and definition of terms. The chapter two covers the review of literature with emphasis on conceptual framework, theoretical framework, and empirical review. Likewise, the chapter three which is the research methodology, specifically covers the research design, population of the study, sample size determination, sample size, and selection technique and procedure, research instrument and administration, method of data collection, method of data analysis, validity and reliability of the study, and ethical consideration. The second to last chapter being the chapter four presents the data presentation and analysis, while the last chapter(chapter five) contains the summary, conclusion and recommendation.


Chapter Five


Summary, Conclusions and Recommendations:

5.1 Introduction

This chapter summarizes the findings on the impact of communication in the management of an organization in Nigeria using Anchor Insurance, Lagos state as a case study. The chapter consists of summary of the study, conclusions, and recommendations.


5.2 Summary of the Study

In this study, our focus was to examine the impact of communication in the management of an organization in Nigeria using Anchor Insurance, Lagos state as a case study. The study was specifically carried out to determine whether there is a significant relationship between communication and organizational management, ascertain the role communication in the effective management of an organization in Nigeria, identify the existing communication barriers in organizations in Nigeria, and ascertain how communication breakdown negatively affect the performance of organization in Nigeria.

The study adopted the survey research design and randomly enrolled participants in the study. A total of 35 responses were validated from the enrolled participants where all respondent were staff of Anchor Insurance, Lagos state.


5.3 Conclusions

Based on the findings of this study, the researcher concluded that;

  1. There is a significant relationship between communication and organizational management.
  2. The role communication in the effective management of an organization in Nigeria includes: boost morale of staff, enhances conflict free community, appropriates resource distribution and task division, fosters team work and productivity, reduces crisis and industrial action, and lifts polytechnic external image.
  3. The existing communication barriers in organizations in Nigeria includes: information Overload and poor channel, Lack of inclusiveness especially when coming from top management to staffs, Some of the memos communicated are not concise, time lag at the point of communication with limited frame for delivery, and Filtering and inconsiderable deadlines especially for fees payment and timetables.
  4. Communication breakdown negatively affect the performance of organization in Nigeria as it leads to loss of morale, prolonged academic session, conflict and crisis within polytechnic community, and absenteeism and turnover.

5.4 Recommendations

Based on the findings of the study, the following recommendations are proffered.

  1. Simple organization structure should be designed and implemented for easy flow of communication. Downward, upward and horizontal flow of information is better and easily facilitated in a modest organization structure.
  2. Communication in polytechnic management should be constructively designed and delivered towards effecting peace and promoting harmonious environment which is a requisite for achieving organizational goals.
  3. Managers are advised to spend much time when it is necessary in Communicating verbally to their subordinates because it enhances Proper understanding of the message. In addition, managers are encouraged to make use of feedback while communicating with their workers/subordinate. This is because feedback will help them understand whether their message has been received as intended.
  4. Communication should be done in a language that is commonly understood; written communications should be simple and instructions drafted in such a way that everyone in the organization understand them; communication should flow in all directions in the organizations and the clarity of language used should be concise.
  5. Management staff as well as academic and non-teaching staff should be accessible in terms of flexibility in their communication with others.
  6. Organizations policies and goals must be communicated to all stakeholders in a very clear manner to enable all be abreast of the ideals of the organization and work to achieve these goals.

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