Bibliographic Information On Mass Media (2010-2013)
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The mass media in our country today has helped a lot in government and citizens, mostly in their zeal to give our information, have establishes various media organs. These organs, have not been disappointing in their task of providing information and entertainment to the populace.
The media has help people a lot in terms of educational function. Because life is an experience, the media, which is part of this experience tends to report this experience. Experience in life is glaring in reports about incidents, culture, and events develop in science and technology, sports, politics, societal affairs.
The media have it as an onerous duty to educate the populace on these things or development as they might affect the individual.
The media has help people a lot in terms of information function, because information dwells on new ideas, process, development, old happenings, and fresh, intelligence (fresh intelligence could be something which used to exist but has just been discovered and published like pre-historic life and societies) in dissemination of information world wide.
To ensure that this work was successfully done many libraries and bookshop were visited, such as Alex Ekwueme Library, Federal Polytechnic Oko, Enugu State University of Science and Technology Library and Muoneme Bookshop and Sons Nig. Ltd. Aba etc.
The history development of the Nigerian media has its roots in colonialism and the through the missionary efforts of one white Reverend the Rt, Reverend Henry Townsend. This most called Iwe Irolin fun a Wonera Egba Ati Yoruba.
Reverend Townsend did not publish a political newspaper as it obtains today. But he went on to set the objectives of this paper so as to get the people to read and seek for information by reading.
The phenomenon or institution known as the mass media are the agencies through which message, information, knowledge and influences are transmitted to certain persons within a specific place. Such specific place could involve people who are anonymous and autonomous, living in different socio-cultural and economic background.
The audience or leadership could be people whose particular frames of reference revolve around different. Political ethnic religious and social experience.
However, the fundamental of mass media communication insisted that such a message should reach an anonymous audience device. This precisely, means that it is a whole institution, working as a system and acting as carries or transmitters of such messages.
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