Audience Perception Of Cervical Cancer Awareness Campaign In Abia State University


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Table of Content


Chapter One: Introduction

Introduction

  • 1.1 Background to the Study
  • 1.2 Statement of the Problem
  • 1.3 Objectives of the Study
  • 1.4 Research Questions
  • 1.5 Significance of the Study
  • 1.6 Scope and Delimitation of the Study
  • 1.7 Operational Definition of Terms

Chapter Two: Literature Review

Literature Review

  • 2.1 Introduction
  • 2.2 Conceptual Review
  • 2.2.1 Concept of Cervical Cancer
  • 2.2.2 Cervical Cancer Awareness Campaigns
  • 2.2.3 Audience Perception of Health Campaigns
  • 2.2.4 Barriers and Challenges to Cervical Cancer Awareness Campaigns
  • 2.3 Theoretical Framework
  • 2.3.1 The Health Belief Model
  • 2.3.2 Theory of Reasoned Action
  • 2.3.3 Theory of Planned Behavior
  • 2.4 Empirical Review

Chapter Three: Research Methodology

Research Methodology

  • 3.1 Research Design
  • 3.2 Research Setting
  • 3.3 Population of the Study
  • 3.4 Sample and Sampling Techniques
  • 3.5 Instrument for Data Collection
  • 3.6 Method of Data Collection
  • 3.7 Method of Data Analysis

Chapter Four: Data Presentation, Analysis and Discussion of Findings

Data Presentation, Analysis and Discussion of Findings

  • 4.1 Introduction
  • 4.2 Data Presentation
  • 4.2.1 Distribution of Questionnaire
  • 4.2.2 Demographic Profile of the Respondents
  • 4.3 Answering Research Questions
  • 4.3.1 Research Question One: Level of Awareness and Knowledge
  • 4.3.2 Research Question Two: Perception of Messages and Channels
  • 4.3.3 Research Question Three: Relationship with Preventive Practices
  • 4.3.4 Research Question Four: Barriers and Challenges
  • 4.4 Discussion of Findings

Chapter Five: Summary, Conclusion and Recommendations

Summary, Conclusion and Recommendations

  • 5.1 Introduction
  • 5.2 Summary
  • 5.3 Conclusion
  • 5.4 Recommendations
  • 5.5 Suggestions for Further Study
  • References
  • Appendices
  • Appendix A: Questionnaire

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