Advertisers’ Preference For Digital Platforms Over Print Newspapers: (A Survey Of Small Business Owners In Ika South LGA)

Samphina Acacemy Project And Seminar Materials

Table of Content

Chapter One: Introduction

Introduction

  • 1.1 Background to the Study
  • 1.2 Statement of the Problem
  • 1.3 Objectives of the Study
  • 1.4 Research Questions
  • 1.5 Research Hypothesis
  • 1.6 Significance of the Study
  • 1.7 Scope of the Study
  • 1.8 Definition of Terms

Chapter Two: Literature Review

Introduction

  • 2.1 Introduction
  • 2.2 Conceptual Framework
  • 2.3 Theoretical Framework
  • 2.4 Review of Related Empirical Studies

Chapter Three: Methodology

Methodology

  • 3.1 Research Design
  • 3.2 Population of Study
  • 3.3 Sample Size
  • 3.4 Sampling Techniques
  • 3.5 Instrument for Data Collection
  • 3.6 Procedures for Data Collection
  • 3.7 Ethical Considerations
  • 3.8 Method of Data Presentation and Analysis

Chapter Four: Data Presentation, Analysis and Discussion of Findings

Data Presentation, Analysis and Discussion of Findings

  • 4.1 Data Presentation
  • 4.2 Data Analysis
  • 4.3 Discussion of Findings

Chapter Five: Summary, Conclusion and Recommendations

Summary, Conclusion and Recommendations

  • 5.1 Summary
  • 5.2 Conclusion
  • 5.3 Recommendations
  • 5.4 Limitation of the Study
  • 5.5 Suggestions for Further Studies

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